Presentation of useful methods and tools to construct and/or decode a company strategy
| On completion of the unit, the student will be capable of: | Classification level | Priority |
|---|---|---|
| Mastering the tools and methods to construct and/or decode a company strategy | 2. Understand | Essential |
| Percentage ratio of individual assessment | Percentage ratio of group assessment | ||||
|---|---|---|---|---|---|
| Written exam: | 100 | % | Project submission: | 0 | % |
| Individual oral exam: | 0 | % | Group presentation: | 0 | % |
| Individual presentation: | 0 | % | Group practical exercise: | 0 | % |
| Individual practical exercise: | 0 | % | Group report: | 0 | % |
| Individual report: | 0 | % | |||
| Other(s): 0 % | |||||
| Type of teaching activity | Content, sequencing and organisation |
|---|---|
| Course | -Knowing the company: diagnosis, profession, activity, SWOT -Knowing and understanding company developments and positioning: markets and sectors -Anticipating developments : forecasting, founding principles, scenarios, toolboxes -Acting and mastering change: definition of a strategy, choice and implementation of manœuvres, control |