Course unit
Business Intelligence approach
Last updated: 22/02/2024
Edit
Course Director(s):
DE-BENEDITTIS Julien
General Description:
The aim of the unit is to be able to put into place a monitoring unit and to integrate a monitoring approach into the strategy of an enterprise or organisation.
Key words:
Monitoring
Protection
Information
Number of teaching hours
12
Fields of study
Economics, Management, Human and Social Sciences
Teaching language
French
Intended learning outcomes
| On completion of the unit, the student will be capable of: |
Classification level |
Priority |
| Mastering the different types of monitoring tools |
1. Knowledge |
Important |
Learning assessment methods
|
Percentage ratio of individual assessment
|
Percentage ratio of group assessment
|
|
Written exam:
|
100
|
%
|
Project submission:
|
0
|
%
|
|
Individual oral exam:
|
0
|
%
|
Group presentation:
|
0
|
%
|
|
Individual presentation:
|
0
|
%
|
Group practical exercise:
|
0
|
%
|
|
Individual practical exercise:
|
0
|
%
|
Group report:
|
0
|
%
|
|
Individual report:
|
0
|
%
|
|
|
|
|
Other(s): 0 %
|
Programme and content
| Type of teaching activity |
Content, sequencing and organisation |
| Course |
Different types of monitoring (technological, market, competition, etc) -Information cycles : research, collect, analyse and diffuse -Diagnosis of company practices and monitoring organisation -Definition of monitoring boundaries : the actors and the means and definition of a research plan -Overview of monitoring tools. Vigilance and protection attitudes in relation to competitor monitoring -Illustration of monitoring approaches through practical cases |